Served as the primary contact for multiple client accounts, overseeing strategy, campaign execution, and communication.

Maintained client records, including contracts, invoices, and onboarding materials.

Led monthly marketing meetings to review performance metrics, budgets, and upcoming initiatives.

Conducted market research and competitor analysis.

Managed projects with internal teams and external vendors to ensure on-time and accurate campaign execution across multiple channels (OTT, SEO, SEM, social media, Google ads, display ads, social media ads, email campaigns, website content, and radio).

Coordinated and directed shoots with the internal team, production crew, and talent.

Created and implemented digital marketing graphics and videos, and created scripts for radio and video ads.

Monitored monthly budgets and campaign performance for accuracy and optimization.

Ensured marketing materials met brand compliance and co-op advertising standards before submission.

Represented the agency at networking and chamber events to build relationships and increase visibility.